The Plant-Based Myth: Why Vegan Doesn't Always Mean Healthy
Health & Medical David Etheridge Health & Medical David Etheridge

The Plant-Based Myth: Why Vegan Doesn't Always Mean Healthy

The plant-based food industry has convinced us that anything without animal products is automatically healthier. But what if your "plant-based" burger has more chemicals than a lab experiment? After questioning nutritional orthodoxy for years, I've discovered that the plant-based label has become a marketing tool that disguises highly processed foods as health foods.

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The Day Breakfast Became Medicine (And Why That Should Terrify You)
David Etheridge David Etheridge

The Day Breakfast Became Medicine (And Why That Should Terrify You)

Breakfast is the most important meal of the day'—you've heard it since childhood. But what if I told you this 'medical wisdom' was actually created by a marketing department? The phrase was coined by General Foods in the 1940s to sell Grape-Nuts cereal. Not by nutritionists. Not by doctors. By advertisers. When researchers finally conducted proper scientific studies, the breakfast myth crumbled: there were no differences in weight loss, metabolism, or health markers between breakfast eaters and breakfast skippers. Yet billions in breakfast food sales and decades of medical education remain built on this marketing foundation. The breakfast myth isn't just about morning meals—it's a perfect case study in how marketing messages become medical advice.

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Why Your Doctor's Nutrition Advice Is Probably Wrong (And It's Not Their Fault)
David Etheridge David Etheridge

Why Your Doctor's Nutrition Advice Is Probably Wrong (And It's Not Their Fault)

My coronary calcium scan came back with a score of 450—meaning 92% of people my age had less arterial plaque than I did. I'd been on a statin for twenty years, following every piece of medical advice to the letter. My cardiologist's response? I needed a stronger statin. That's when I stopped asking 'what's wrong with me' and started asking: What if the advice itself is wrong? What I discovered through investigative research will shock you: most doctors receive virtually no training in clinical nutrition, yet we trust them to guide our dietary choices. The result? Millions following medical advice that's not just ineffective—it's often counterproductive.

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